There is a certain way to write a cover letter. A cover letter usually begins with an introduction of who you are and why you are sending someone your materials. Briefly describe in your own words what you do and your most notable recent achievements. A cover letter is essentially a short summary of your resume and generally consists of three to four paragraphs, depending upon the purpose of the letter. Make sure there are no spelling errors and that you are consistent with your verb tense.
Paragraph 1
Introduce yourself and include the reason for the portfolio submission. Include information pertaining to the school, gallery, grant, etc. that you are sending your portfolio to.
Paragraph 2
Highlight notable information such as your degree, recent awards and art achievements.
Paragraph 3
Briefly describe your artwork. Do not get too in-depth, you just want a quick summary.
Paragraph 4
Offer to send additional materials as needed or to arrange an in-person portfolio review. If materials are to be returned to you, mention that you have included a self-addressed stamped envelope (SASE) for their return. If the reviewer of your portfolio is allowed to keep your materials, mention that as well. CD’s of artwork are easily replaceable and most of the time it costs more to include a SASE for their return. Burning a new CD of your work costs about $.25 and you do not need your resume returned. Always mention that the reviewer may keep your resume for future reference. You send out a new cover letter and resume for each portfolio submission, so you do not need basic paperwork returned. Be sure to include a "thank you for your consideration" sentence.
» Download an Example Cover Letter
Cover Letter Format
Today's date
Addressee's name
Professional title
Organization name
Mailing Address
City, State and Zip Code
Dear Mr. (or Ms.) last name, *
Paragraphs 1-4
Sincerely,
Your handwritten signature in ink
Your name (typed)
Enclosure: resume, CD, slides, artist statement
Print your cover letter on the same paper as your artist statement, biography and resume. Avoid cute generic paper. Stick with standard white, ivory, or any neutral solid color paper.
* If you do not know if the addressee is a Mr. or a Ms. or if you aren’t 100% certain if they are a Mr. or a Ms., then address the addressee by title: Dear Curator (insert last name). If you are sending a portfolio to a committee, then address your cover letter: Dear Committee. If you do not know who to address your letter to, then the last resort is: To Whom It May Concern. Never address someone by their first name in a cover letter.
